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Chief Marketing Officers from various industries gathered in Chicago on March 14th for Argyle Executive Forum’s 2014 Chief Marketing Officer Leadership Forum to discuss effective marketing strategies and innovative practices for the upcoming 2014 year.

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Gunjan Aggarwal, Vice President and Head of Human Resources, North America at Ericsson recently joined a panel at Argyle Executive Forum's 2014 Human Capital Leadership Forum: Spring Event in San Francisco, titled "Talent Strategy and Keeping Employees Engaged." Today, Aggarwal further discusses Ericsson's talent on a global scale.

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Ken Wilcox, EVP of Customer Service & Sales at Republic Services, and Phil Moehlenpah, Managing Director of Worldwide Services for FedEx Services, both articulate the importance of big data and analytics and how to best utilize this growth as a way to improve business practices and drive customer engagement.

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Colette LaForce, Senior Vice President and Chief Marketing Officer at AMD, discusses AMD’s employee-led brand transformation, the evolving role of the CMO, and what excites her most about the future of AMD.

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On February 11, 2014, human resources professionals joined the 2014 Redefining Employee Engagement in Today’s Results-Driven World Virtual Event. Argyle Executive Forum brought together HR professionals to discuss changes in employee engagement and how HR professionals can best adapt to these changes in order to ensure successful HR practices. Perspectives were given by Gary Harrison-Ducros, Vice President Labor Relations for Frito-Lay; Donna Howard, Chief Human Resources Officer for Sonic Healthcare USA; Sumeet Kapoor, Senior Vice President HR Strategy & Change Management for Huntington Bank; and Razor Suleman, Founder & Chief People Officer for Achievers.

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The changing role of the CMO was the focus of one of the discussions at Argyle Executive Forum’s recent 2013 Chief Marketing Officer Leadership Forum (New York). Stephen Schoffstall, Chief Marketing Officer at Legrand North America moderated the panel discussion. The panel discussed smoothly integrating the CMO into the C-Suite and how incorporating metrics is the key in doing so. Keeping the organization constantly focused on the customer is absolutely crucial and it should start in the board room. The panelists for this discussion are listed below. To view the panelists’ biographies, click here.

Panelists Included:Mark Battaglia, Chief Executive Officer, ThinkVine; Alan Colberg, Executive Vice President – Marketing & Business Development, Assurant; Benjamin Karsch, Chief Marketing Officer, Cigna Corporation; Jason Wadler, EVP, Strategy & Development, Leapfrog Online and Marty Willis, Chief Marketing Officer, Oppenheimer Funds.

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